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Comparison · WordPress Folders

Folderly vs FileBird — honest comparison

Two WordPress plugins, both built around virtual folders that don’t change your file URLs. FileBird is the established choice — 1,111 reviews on WordPress.org and 200,000+ active installs since 2018. Folderly is the newer, lighter alternative, released in October 2024, with one feature FileBird gates behind Pro: folders for posts, pages, and custom post types in the free tier. Both are GPL, both ship a one-click importer that lets you switch later without rebuilding your folder structure. This page lays out where each one wins so you can pick the right tool for your site.

At a glance

Verifiable facts pulled from the public WordPress.org listings on (2026-05-07).

FeatureFolderlyFileBird
WordPress.org rating5.0 ★ (1 review)4.7 ★ (1,111 reviews)
Active installs30+200,000+
First releasedOctober 2024July 2018
Free version — unlimited foldersYesYes
Virtual folders (URLs unchanged)YesYes
Folders for posts, pages, and CPTsYes — included freePro only
One-click import from competitorsFileBird, Real Media Library, Wicked Folders, HappyFilesReal Media Library, HappyFiles, JoomUnited, others
Page builder integrationsElementor, Divi, Beaver, Bricks, Brizy, +7 moreElementor, Divi, Visual Composer, +many
Gallery blockNot yetYes (Gutenberg block)
Document library addonNot yetYes (separate plugin)
Tree-view themes (Dropbox / Win11 styling)Not yetPro
REST API for developersYesYes
GPL-licensed free version on WordPress.orgYesYes

Pricing intentionally not shown — both products evolve their pricing pages, and you should compare current rates directly on Folderly’s site and FileBird’s site.

Which one should you pick?

Choose Folderly if

  • You want folders for posts, pages, and custom post types in the free version, without buying Pro.
  • You're starting fresh and prefer a smaller, simpler plugin with a clean codebase.
  • You're currently on FileBird and want a one-click migration path that preserves your folder structure.
  • You run WooCommerce, JetEngine, ACF, Pods, Toolset, or Meta Box and need folders for those CPTs.
  • You value modern Gutenberg-first design over feature breadth.

Choose FileBird if

  • You want the most established option with 200,000+ installs and 1,111 reviews behind it.
  • You need the FileBird Gallery Gutenberg block for displaying folder contents on the frontend.
  • You publish documents and want the FileBird Document Library addon out of the box.
  • You use a premium theme (Avada, Divi, Salient, Flatsome, Uncode, etc.) and want vendor-tested integrations.
  • You want Pro features like Dropbox/Windows-11-style tree-view themes or download-folder-as-ZIP.

Migration

Switching from FileBird to Folderly

Folderly ships a one-click importer for FileBird folder structures. The importer reads FileBird’s database tables, recreates the folder hierarchy in Folderly, and reassigns each attachment to its matching folder. File URLs are untouched — both plugins use virtual folders, so nothing on the public side of your site changes.

Practical steps:

  1. Back up your database (always a good idea before touching media).
  2. Install Folderly alongside FileBird — they can coexist during the import.
  3. Open Media → Folderly → Import and select FileBird as the source.
  4. Review the imported folder tree in the WordPress media library.
  5. Once you’re happy, deactivate FileBird.

If anything looks wrong after the import, you can deactivate Folderly and re-enable FileBird — your original FileBird data isn’t touched. The importer is read-only on the FileBird side.

Frequently asked questions

Is Folderly a good FileBird alternative?
Folderly is a newer, lighter alternative to FileBird, built around the same core idea of virtual folders that don't change your file URLs. It's a strong pick if you want folders for posts and pages in the free tier (FileBird gates that behind Pro), or if you prefer a smaller plugin footprint. FileBird remains the most established option in the category with 1,111 reviews and 200,000+ active installs.
Will I lose my folders if I switch from FileBird to Folderly?
No. Folderly ships a one-click importer for FileBird folder structures. Your folder hierarchy, file assignments, and naming all carry over. File URLs do not change — both plugins use virtual folders, so your existing image and document permalinks keep working.
Does Folderly change my media file URLs?
No. Folderly uses virtual folders, the same approach FileBird uses. Files stay in /wp-content/uploads/ on disk; the folder structure is metadata stored in the database. Moving a file between folders does not change its URL, so SEO links and embedded images continue to work.
Can Folderly organize WooCommerce products and custom post types?
Yes — and it's included in the free version. FileBird's CPT support requires the Pro license. If you run WooCommerce, JetEngine, ACF, Pods, Toolset, or Meta Box and want folders for those post types without buying Pro, Folderly is the more cost-effective choice.
Which plugin is faster?
Both plugins are designed to scale to thousands of files. FileBird has a longer track record at scale (six years of optimization across 200,000+ installs). Folderly's recent 1.1.5 release benchmarked moving 500 items in under two seconds. Real-world performance depends more on your hosting, database, and page builder than on the plugin choice.
Should I just use FileBird?
If you want the most mature ecosystem with the deepest premium-theme and page-builder integrations, the FileBird gallery block, the document library addon, and the Pro tree-view themes — yes, FileBird is the safer pick. If you want a simpler, lighter plugin with CPT folders included free and a clear migration path off FileBird later, Folderly is the better starting point.

Try Folderly free, upgrade when you’re ready

The free version is on WordPress.org. Folderly Pro is a one-time payment of $49 for a single site, with lifetime updates and a 7-day money-back guarantee.